http://www.tnl.net/blog/2004/08/11/modular-by-design-cable-tv/ Turning Data into Knowledge Fri, 10 Feb 2012 02:12:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.tnl.net/blog/2004/08/11/modular-by-design-cable-tv/comment-page-1/#comment-29317 Demographic Shift Sun, 11 Jan 2009 16:42:46 +0000 http://tnl.net/blog/2004/08/11/modular-by-design-cable-tv/#comment-29317 [...] Similarly, it appears that traditional media is suffering from a slump in their own advertising revenue as a result of not only decreasing audience but also decreasing amounts of support from advertisers due largely to the fact that most non-digital assets are not easy to track in terms of response rates (an issue I’ve addressed in the past in several different posts.) [...] […] Similarly, it appears that traditional media is suffering from a slump in their own advertising revenue as a result of not only decreasing audience but also decreasing amounts of support from advertisers due largely to the fact that most non-digital assets are not easy to track in terms of response rates (an issue I’ve addressed in the past in several different posts.) […]

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