TNL.net

The iPhone is here

9th
67

So it’s offi­cial: Apple now is a phone man­u­fac­turer. With the announce­ment of the Apple iPhone, we can now finally assess that new prod­uct and I have to say, color me impressed. The com­pany has man­aged to over­come a lot of the prob­lems sur­round­ing exist­ing mobile phones and cre­ated a device that is close to what geeks like myself want: 2 megapixel cam­era, MP3 player, video player, phone with inte­grated address book, cal­en­dar, email, web browser, SMS, notepad, google maps, and sup­port for other wid­gets, which makes the whole plat­form more extensible.

It’s a very smart move on the part of Apple, which high­lighted the change in the way the com­pany is oper­at­ing by chang­ing its name from Apple Com­puter, Inc. to Apple, Inc. , reflect­ing the fact that they are no longer just a com­puter company.There were a few inter­est­ing items of inter­est, though.

For starters, no men­tion of how the phone will sync up with a com­puter. Are we to assume that it’s Mac Only or will it syn­chro­nize with com­put­ers run­ning Win­dows too? If so, does that mean that a new set of appli­ca­tions will be avail­able to Win­dows users to sync their address book, cal­en­dar and email with sys­tems like Out­look or will the device require to man­age those things specif­i­cally using Apple appli­ca­tions on Windows?

The other thing that was inter­est­ing is the announce­ment that the phone will run on quad-band GSM and will be using EDGE net­work. This means that the phone will get decent but not great data ser­vice. Per­fect for email and light web brows­ing but not quite fast enough for video stream­ing. How­ever, the intro­duc­tion of WiFi in the device, which many other com­pa­nies have avoided for fear of los­ing bat­tery capac­ity, could take care of that.

The other inter­est­ing thing is that the oper­at­ing sys­tem on this device is OSX. This seems to point out to two pos­si­ble issues: First, what does that mean for Por­talPlayer, which has tra­di­tion­ally pro­vided Apple with the oper­at­ing sys­tem (embed­ded on a chip) for the iPod? The sec­ond ques­tion is what does it mean in gen­eral: What Apple has intro­duced is basi­cally a mac in a small form fac­tor, which could eas­ily com­pete with the UMPC spec­i­fi­ca­tions intro­duced by Microsoft. It’s pretty clear that Apple has a lot of plans in the future for that device but they didn’t say much about the sig­nif­i­cance of OSX, pro­vid­ing it almost as an aside (and what does it mean for the next ver­sion of OSX, which was not men­tioned dur­ing this keynote at all, a sur­pris­ing omis­sion in itself.)

Who loses?

Judg­ing from the reac­tion on the stock mar­ket, it’s pretty obvi­ous to see who loses: Palm (mak­ers of the Treo), RIM (mak­ers of the Black­berry), and Motorola and Nokia will obvi­ously not be thrilled with the entrance of Apple in this mar­ket. The exclu­sive deal with AT&T (ooops, sorry, Cin­gu­lar) will also have a neg­a­tive impact on Ver­i­zon, Sprint, and T-mobile as Ver­i­zon will see a num­ber of users switch­ing to them in order to get their hands on this device (in infor­mal dis­cus­sion with a num­ber of fel­low geeks, the dis­ad­van­tages of mov­ing to Cin­gu­lar were far out­weighted by the cool­ness of this device).

Let’s take a quick look at specs and see how the dif­fer­ence devices fare against this new entrant:

Apple Motorola Nokia Palm Rim Sam­sung
Con­sumer Device iPhone Q E-62 Treo 750 Black­berry Pearl Black­jack
Price $499–599 $299 $149 $199 $199 $199
Dimen­sions 4.5 x 2.4 x .46 inches 4.33 x 2.52 x .45 inches 4.61 x 2.76 x .63 inches 4.44 x 2.3 x .8 inches 4.2 x 1.97 x .57 inches 4.4 x 2.3 x .5 inches
Weight 4.8 ounces 4.06 ounces 5 ounces 5.4 ounces 3.1 ounces 3.5 ounces
Screen size 3.5 inches 2.4 inches N/A N/A N/A 2.3 inches
Screen res­o­lu­tion 320 by 480 (at 160 pp) 320 by 240 (65k colors) 320 x 240 (16 mil­lion colors) 240 x 240 (65k colors) 240 x 260 (65k colors) 320 x 240 (65k colors)
Oper­at­ing System OSX Win­dows Mobile Sym­bian Win­dows Mobile RIM Win­dows Mobile
Stor­age 4GB or 8GB 64 MB + Min­iSD up to 2GB 80MB + min­iSD up to 2GB 128MB + SD up to 2GB 64 MB + Min­iSD up to 2GB 128 MB + MicroSD up to 2GB
Phone Ser­vice GSM Quad-band (MHz: 850, 900, 1800, 1900) CDMA dual band (Mhz: 800 and 1900) GSM Quad-band (MHz: 850, 900, 1800, 1900) GSM Quad-band (MHz: 850, 900, 1800, 1900) GSM Quad-band (MHz: 850, 900, 1800, 1900) GSM Quad-band (MHz: 850, 900, 1800, 1900)
Data Ser­vice Wi-Fi (802.11b/g) + EDGE 1x-EVDO/aGPS GPRS + EDGE GPRS + EDGE + UMTS tri-band (850, 1900, and 2100) GPRS + EDGE UMTS/HSDPA dual bank (Mhz: 850 and 1900)
Blue­tooth 2.0 2.0 2.0 1.2 2.0 2.0
Cam­era 2MPP 1.3MPP N/A 1.3MPP 1.3MPP N/A
Bat­tery talk time: 5 hours / other: 16 hours talk time: 4 hours / standby: 212 hours talk time: 5.5 hours / standby 14 days (336 hours) talk time: 4 hours / standby: 250 hours talk time: 3.5 hours / standby: 15 days (360 hours) talk time: 5.5 hours / standby:11 days (264 hours)

So look­ing at it, this phone is pretty expen­sive (you pay for the Apple pre­mium) but packs a lot more fea­tures than other phones in the same cat­e­gory. It’s got a bet­ter cam­era, more mem­ory and a larger screen as well as WiFi. It’s talk time (for the cat­e­gory) is actu­ally pretty good (only bested by Nokia’s E-62) and it is a lit­tle heav­ier than the com­pe­ti­tion. For a first entry in the mar­ket, I’d say that Apple has a win­ner on its hands.

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67 Comments

  1. 1The Big Picture — January 18, 2007 at 9:49 pm

    cov­er­age on it, but here are some of the more inter­est­ing items you may have missed: –What the iPhone Means for Every­one from Cel­lu­lar providers to chip mak­ers to hand­set com­peti­tors –Steven Jobs: iGe­nius –Good com­par­i­son of var­i­ous smart phones: The iPhone is here — Why use Cicso’s Trade­marked name iPhone if you know it will invite lit­i­ga­tion? Free pub­lic­ity (also, expect 3G speed even­tu­ally) — full iPhone round-up about all the rest • Record Warm Year for U.S. in 2006

  2. 2Utterly Boring - Surfing The Web So You Don't Have To — January 17, 2007 at 7:41 am

    Google phone (or a phone that can run all those cool Google apps). At the very least, if I ever lose my phone, Google will help me find it. Updated on 1/11: A few more links for ya:Steve Woz­niak on the iPhonei­Phone ver­sus other smart phonesCard­board iPhone to var­i­ous iPods, mobile phones, etc…Cisco Sues Apple over iPhone trade­mark (com­pare the products)20 Unan­swered ques­tions about the iPhoneIt’d be cool if this was possible.Kottke has a great roundup of links

  3. 3O'Grady's PowerPage - Your Mobile Technology Destination — January 11, 2007 at 2:29 pm

    high­lighted the change in the way the com­pany is oper­at­ing by chang­ing its name from Apple Com­puter, Inc. to Apple, Inc. , reflect­ing the fact that they are no longer just a com­puter company.There were a few inter­est­ing items of inter­est, though. The TNL.net weblog » The iPhone is here tech­no­rati tags:iPhone, Motorla, Q, Nokia, E-62, Palm, Treo, 750, RIM, Back­berry, Pearl, Sam­sung, Black­jack [IMG] Digg This | [IMG] Post to del.icio.us | [IMG] Post to Furl Read More | Com­ments (0)

  4. 4трънки и блогинки — January 11, 2007 at 8:52 am

    Връзки Media diets iPhone — a Cisco trade­mark М-тел се обяснява за преносимостта iPhone com­pared [video] Bill Maher : New Rules : Amer­ica is not num­ber 1 Ideas for WP И. Дичев: Авторското право ограбва Habari blog plat­form още » | rss »

  5. 5kottke.org :: home of fine hypertext products — January 10, 2007 at 9:05 pm

    The folks in the Christ­mas Tree Car­casses group on Flickr are keep­ing track of dis­carded Christ­mas trees. (thx, richard) # New York mag­a­zine tracked the media diets of 3 New York­ers for a week. Light­weights. (via fimocu­lous) # Com­par­i­son of the iPhone with other smart phones…a nice com­pan­ion piece to the com­par­i­son of my card­board iPhone to var­i­ous iPods, mobile phones, etc. So far, the mar­ket thinks that Apple’s got some­thing good on their hands: Apple stock was up $7.10 today

  6. 6Tailrank - Top News for Today — January 10, 2007 at 7:18 pm

    The iPhone is here

  7. 7The Big Picture — January 18, 2007 at 9:49 pm

    cov­er­age on it, but here are some of the more inter­est­ing items you may have missed: –What the iPhone Means for Every­one from Cel­lu­lar providers to chip mak­ers to hand­set com­peti­tors –Steven Jobs: iGe­nius –Good com­par­i­son of var­i­ous smart phones: The iPhone is here — Why use Cicso’s Trade­marked name iPhone if you know it will invite lit­i­ga­tion? Free pub­lic­ity (also, expect 3G speed even­tu­ally) — full iPhone round-up about all the rest • Record Warm Year for U.S. in 2006

  8. 8Daniel — January 9, 2007 at 6:22 pm

    Tris­tan,
    I believe that the phone will sync to the com­puter via iTunes (at least that is what I under­stood from the keynote). That should at least solve the music/video sync­ing on the PC. It is still not clear how the address book and pho­tos will sync on the PC.

  9. 9hallac.com » The apple of my eye — January 9, 2007 at 6:30 pm

    […] How will sync­ing work on the PC? I posted a the­ory in the com­ments here… iLife for Vista anyone? […]

  10. 10HJ — January 9, 2007 at 6:00 pm

    Regard­ing the sync­ing — Steve men­tioned that it will sync via iTunes and will work on both Win­dows and Macs, much like the con­tacts and cal­en­dars sync with iPods on both plat­forms today.

  11. 11mark — January 9, 2007 at 6:20 pm

    Except that it won’t be avail­able for 6 months by which time each of those oth­ers will have some­thing else on the market.

    That said, the extra cost for the iPhone is com­pen­sated for by the over­all inte­gra­tion of all the fea­tures, and the patented user inter­face which I think makes every­one else’s look like toys.

  12. 12Glomph — January 9, 2007 at 6:23 pm

    Other than the really cool UI, this phone is a ripoff, espe­cially com­pared to the Nokia E series. I have an E70, and it has –more– fea­tures, and is not locked to any provider, par­tic­u­larly a sh*t one like Cin­gu­lar (I used to be a victim/customer of theirs). Steve’s crap about ‘first full browser’ was a bit of a lie. Safari? Oh come on already! The Nokia E70 has a great browser, and does Google Maps too. The killer fea­ture for me is the SIP –over-802.11, which works great. And I can put what­ever damn SIM card in that I want. It cost me $300. unen­cum­bered by contract.

    That pre­dictable bile deposited, I have to say that what will be inter­est­ing about this phone is what is NOT revealed at this point. Can it be unlocked? Can it take 3rd party soft­ware via a rea­son­ably open API? How about a SIP client? (I’m –very– happy that roach-motel-ware Skype did not come to this party). Does it have His Steve­ness’ dis­ease with respect to chang­ing the bat­tery? How will the touch-screen sur­face look after a few weeks of greasy fin­ger­prints and pocket-scratches?

  13. 13John — January 9, 2007 at 6:46 pm

    Hi,

    I think you should be com­par­ing the iPhone to real con­sumer phones, such as the Nokia N80. Your Nokia exam­ple is basi­cally a busi­ness phone — one that is a stripped down ver­sion of the E61for the Amer­i­cas. with­out Wifi only because Cin­gu­lar wanted it that way.

    The N80 for exam­ple, has Wifi and a 3 megapixel cam­era. The real inno­va­tion of the iPhome is most likely in the touch-screen.

  14. 14David Magda — January 9, 2007 at 7:23 pm

    I think that Apple has taken a lot of fea­tures that are avail­able else­where and made a very nice, clean pack­age with a kick-ass UI. The only things that can be con­sid­ered “inno­v­a­tive” are the light and prox­im­ity sen­sors and the accelerometer.

    This is no dif­fer­ent than Macs and OS X. All the same things are avail­able in machines run­ning Win­dows or Linux, but Apple’s forte is design–that’s what you’re pay­ing for.

    Also remem­ber that price of the iPhone needs a two year contract.

    Per­son­ally I try not to buy revi­sion A prod­ucts, and as spiffy as the iPhone is I would prob­a­bly go with the Nokia N95 when it’s released given the choice.

    P.S. I tried to have my e-mail address as “dmagda tnl” (which is valid accord­ing to the RFCs), but it said invalid.

  15. 15Mike Meyer — January 9, 2007 at 7:31 pm

    I sus­pect this phone has one fea­ture that none of the oth­ers have:
    it’ll inte­grate well with the Mac. The smart phones and PDAs I’ve used
    for the last decade have all sucked when it came to work­ing with any
    sys­tem that wasn’t Win­dows. Win­dows Mobile in par­tic­u­lar comes to
    mind: they cas­trated the blue­tooth so that it wouldn’t talk to most
    devices directly, so while I can swap files, print, and oth­er­wise use
    my Nokia 6682 with most any­thing that did Blue­tooth, the Win­dows
    Mobile phones couldn’t. But the nokia doesn’t stack up so well either
    – the only way to get text into the “Notes” appli­ca­tion on the phone
    is via Out­look (*not* Out­look Express) on a win­dows box.

  16. 16Bob — January 9, 2007 at 8:07 pm

    I think it’s pretty cool and agree with Apple’s claim that it rep­re­sents a major inno­va­tion in the phone mar­ket. This will have a big effect on what the other phone ven­dors do over time.

    The one ques­tion I have about it’s usabil­ity is will it be pos­si­ble to make a call with one hand? Most phones make this easy and I won­der if hav­ing to hold it in one hand and use the other hand to use the screen will prove to be hard to use. Or is it pos­si­ble to hold it in you hand and use your thumb to select a con­tact and make a call.

    Also, com­par­ing it to the Nokia E61 instead of the E62 is prob­a­bly bet­ter as it also includes WiFi and UMTS.

  17. 17Andrew — January 9, 2007 at 8:15 pm

    One ques­tion the talk time num­bers bring up is whether Apple can inte­grate a bat­tery capa­ble of pro­vid­ing hours of music along with hours of talk time. If this is going to serve as both a phone and an iPod, users will have to either put up with a huge bat­tery (which equals weight) or carry around a lot of charg­ers. Any phone needs to make it through the day with­out dying, and the “other: 16 hours” num­ber makes me won­der if the iPhone will run out of bat­tery life before din­ner each day.

  18. 18Newley Purnell » Blog Archive » Apple’s iPhone — January 9, 2007 at 10:44 pm

    […] Apple has unveiled the iPhone. More info from Apple here. Here’s how the iPhone stacks up against other smart­phones. The price will be $499–599, which, yes, is steep — but per­haps not so bad when you con­sider it’s not only a phone, bus also a 2 MP cam­era, an MP3 player, a Web brows­ing device, and, as Richard Wan­der­man observes, essen­tially a computer. […]

  19. 19Erichd — January 10, 2007 at 12:22 am

    I’d have to add that the Treo — at least my 650 that runs Palm — can use WiFi using either the Palm card incert or a third-party “sled” the Treo fits into.

    Treo also runs “full inter­net,” albeit with a lim­ited or nonex­is­tent cache. And runs a mul­ti­tude of busi­ness apps that jus­tify its price.

    Oh, and Cin­gu­lar? To come out worst and sec­ond worst in rat­ings by Con­sumers Reports indi­cate that no mat­ter how well Apple designs it, the ser­vice will always be a HUGE lim­it­ing fac­tor. (not to men­tion, ridicu­lously expensive).

    I’m inter­ested to know how the voice­mail works for the iPhone — if CIn­gu­lar can offer it, then Cin­gu­lar can offer it on ANY phone, no mat­ter how visual.

  20. 20Badar — January 10, 2007 at 12:54 am

    Hi,

    Cool device. But bit costly.
    I think Nokia N80 also have Wi-Fi and it also costs less.

    What makes the device cool is iPod & Video Player inte­grated.
    Actu­ally fed up of using Smart­Movie Player in Nokia Sym­bian phones.

    The price can be jus­ti­fied for this rea­son only.
    More­over, its APPLE, so can’t be lower price tag one.

  21. 21Adel Anwar » iPhone — January 10, 2007 at 2:00 am

    […] Louis com­pares the iPhone with other smart­phones in the market […]

  22. 22Yousef Tuqan — January 10, 2007 at 3:40 am

    What I’m wait­ing for is Ver­sion 2. If the launch of the iPod back in the day is any­thing to go by, the first phone will have a 4-hour bat­tery life and only work with Macs. Then, six months later, we’ll get a bug­less one that works across all plat­forms with a 40-hour bat­tery life, no need to sign up to Cin­gu­lar, and com­pat­i­bil­ity with PC’s.

    –YTT

  23. 23Esme Vos — January 10, 2007 at 2:58 am

    They will have to sell the iPhone unlocked in Europe and it will have to include 3G. That’s prob­a­bly why they are delay­ing the Euro­pean launch. There is no way Apple can com­pete with Nokia’s Wi-Fi enabled mul­ti­me­dia phones in Europe with­out a 3G, unlocked phone. So, if you all wait till late fall 2007 or early 2008, you can get an unlocked phone from a Euro­pean store.

  24. 24Kirby — January 10, 2007 at 3:58 am

    I won­der if Apple thought of this:

    I was just plan­ning to buy a Mac­Book — until I saw this. If I already have a com­puter at home that obvi­ously has all the fea­tures I need there, but really wouldn’t need to use any­where else much, why would I want to pay that much money to take all those things I don’t need with me when there’s a device that has all the things I need to take with me that I can sync with my home com­puter? It’s smaller than a lap­top, and it’s freakin’ awe­some in almost every way (espe­cially the UI). I could just buy one of these sweet pup­pies for much less money and not have to carry around a stu­pid purse full of crap.

    Apple has effec­tively cut the amount of money I will be con­tribut­ing to their com­pany as a cus­tomer sig­nif­i­cantly. This makes me super happy, and them as well, if you saw the com­par­i­son chart in the intro­duc­tion video that gives a lit­tle con­cept of how much they will be prof­it­ing by enter­ing the mobile phone market.

    The only thing I’m not com­pletely sat­is­fied with this intro­duc­tion is the exclu­sive (did he say 2– year) exclu­sive con­tract with Cin­gu­lar for ser­vice. Maybe that’s the only way they could make this even remotely afford­able? I just hope other mobile com­pa­nies fol­low suit to improve their net­works. I would like to see mobile com­pa­nies com­pet­ing to offer services/rates for this device.

  25. 25The iPhone, Hype, Gushing and Get Over It! | Kickstart Blog — January 10, 2007 at 5:35 am

    […] GigaOM | Kottle.org | tnl.net | blogs.zdnet.com | Oil­man | TechCrunch | Net­Cru­cible | Scobelizer | […]

  26. 26pauldwaite — January 10, 2007 at 5:41 am

    > “They will have to sell the iPhone unlocked in Europe and it will have to include 3G.”

    Yeah, cos every­one here has been falling over them­selves to get 3G phones. Except they haven’t.

    Let me know when Nokia makes a phone with a UI as delight­ful as this, that plays music and video and dis­plays pho­tos as well as this.

  27. 27Tienshiao Ma — January 10, 2007 at 4:56 am

    Where do you get a Treo 750 for $199? I’ve only seen $649 w/o con­tract and $399 w/ 2 years.

    At those prices, I’ll get a 750 and an iPhone ;)

  28. 28.. — January 10, 2007 at 7:40 am

    […] kottke.org — The Apple iPhone: the form­fac­tor O’Reilly — tech­no­lust #1 — iPhone just launched & Back chan­nel chat­ter Om Malik — iPhone and the End of PC Era (via scobleizer) Imran Ali — Yay! iPhone!: open ques­tions Infor­mal reac­tion from Nokia (via gap­ingvoid) Some Hands-On Time With the iPhone The iPhone is here: comparison […]

  29. 29Ian Tindale — January 10, 2007 at 7:08 am

    I don’t under­stand those mean­ing­less ancient units of mea­sure­ment used. I believe my grand­par­ents used to use those, but they’re long dead now.

  30. 30dave — January 10, 2007 at 8:34 am

    Just a brief response to Glomph regard­ing the Nokia E70’s “great browser”. Some­what iron­i­cally, that browser is built on the same foun­da­tion as Apple’s Safari, in the form of their open-source WebKit project.

    http://www.s60.com/life/s60phones/browseDevices.do

    http://www.s60.com/business/productinfo/applicationsandtechnologies/webrowser/techinfo

  31. 31Jeff — January 10, 2007 at 8:01 am

    While I think the iPhone is cool and I am a bit sad that I just bought a Treo a few months ago… I do agree with the com­ments that hav­ing the ser­vice on Cin­gu­lar is a bit lim­it­ing. But if I read the reports cor­rectly (not being able to see the Keynote), it sounded like Cin­gu­lar was going to be upgrad­ing their net­work as a result of this deal. If that actu­ally hap­pens, who knows?

    Addi­tion­ally, I think the pric­ing at this point is inter­est­ing. Again, not hear­ing what Steve actu­ally said, but read­ing what’s on Apple’s site and oth­ers, almost every phone at time of announc­ment car­ries a huge price pre­mium that the end user NEVER pays. For exam­ple, the Treo 700 is a $599 phone… but the end user only pays $299 or less as a result of the deal between the car­rier and the man­u­fac­turer. So I’m guess­ing (hope­ful?) that Apple’s “retail” price will be knocked down at the time it gets to Cin­gu­lar stores. So I wouldn’t be shocked to see that the iPhone will be in direct com­pe­ti­tion with every­thing else at $299 with a 2 year contract.

  32. 32MB — January 10, 2007 at 8:05 am

    Uh, why is no one com­ment­ing on what has got to be a show­stop­per for many of us — a *vir­tual* key­board?! If you use your phone for email/sms on a daily/hourly basis, I can’t see how this phone will be accept­able to you. Sure, it’s kick­ass in a half dozen ways, but if it can’t ful­fill its basic func­tion of let­ting you touch type your mes­sages quickly and with­out error, the kick­ass amounts to noth­ing. I can com­pro­mise on nifty bits like video qual­ity, cam­era pix­els, or many other things, but not text input. I sus­pect my opin­ion will be shared, if it isn’t already, by most poten­tial busi­ness users.

    What a miss.

  33. 33Kevin — January 10, 2007 at 8:21 am

    My only prob­lem with the new iPhone is that it will be released through Cin­gu­lar, the worst cell phone com­pany in my area. I have yet to hear of one per­son lik­ing Cingular’s ser­vice — dropped calls, poor recep­tion, crappy cus­tomer ser­vice. I’m not sure why Apple chose Cin­gu­lar, but who­ever made that deal within Cin­gu­lar prob­a­bly sells ice to eski­mos as a hobby.

    That being said, I think that you’ll be able to get the iPhone through other cell phone com­pa­nies very soon. Give it a year — I can’t imag­ine Apple lock­ing them­selves into a deal with Cin­gu­lar for any longer than that. By then, they’ll have worked all the bugs out of the iPhone, too.

    As far as the com­par­i­son, I’d gladly pay that price for some­thing that has a screen that large, can hold all of my music, make all of my calls, and surf the inter­net. And with the other apps that you’ll be able to add to an OS X run, it’s almost like hav­ing a full com­puter in your pocket.

  34. 34Steve — January 10, 2007 at 8:48 am

    This is very US-centric. The Euro­pean mar­ket looks very tough for Apple.

    For exam­ple, in the UK, the Nokia E61 has Wi-Fi (802.11g) and 3G, and it’s avail­able for free from almost all of the oper­tors. You can even get it bun­dled with Tom Tom GPS for less than Â£100.

    It’s very hard to sell a con­nected data device for more than $200 here. One with­out 3G is a non-starter.

    Thanks for play­ing, Apple!

  35. 35Tristan Louis — January 10, 2007 at 10:25 am

    Part of my rea­son­ing in terms of using the par­tic­u­lar phones I had on this list is that they are the ones that are offered by Cin­gu­lar. The rea­son I had to go with Cin­gu­lar is that if we want to do price com­par­isons, we now have a price point we can com­pare. In yesterday’s keynote or follow-on inter­views, some­one asked the Cin­gu­lar pres­i­dent for more details and the $499–599 price point is after dis­count and with a 2 year contract.

    Now, for the fea­tures: yes, there are phones in Europe that have as many if not more fea­tures. The browser on Nokia N and E series is actu­ally pretty impres­sive itself and Nokia, at its devel­op­ers con­fer­ence showed it own idea of the next gen­er­a­tion inter­face (YouTube video here) and Synaptic’s been demo­ing their own ver­sion of the inter­face (YouTube video here) and they all appear sim­i­lar to what Apple is offer­ing in terms of UI. How­ever, by the look of this, Apple will be first to mar­ket with this new type of interface.

    I sus­pect that the biggest chal­lenge (beyond the vir­tual key­board, as MB points out, because of lack of tac­tile feed­back) is going to be bat­tery. WiFi gen­er­ally sucks up a lot of juice and back­lit dis­plays do too. I was sur­prise the face wasn’t OLED but I guess that’s because you wouldn’t be able to have a touch­screen in that case (if I’m wrong and there are touch­screen OLEDs, please cor­rect me) and I won­der how they will man­age power on this device. I sus­pect that the first gen­er­a­tion of the iPhone will have some bat­tery issues sim­i­lar to the ones that caused the prob­lem on iPods… or Apple has some new power man­age­ment tricks up its sleeve.

    On the Cin­gu­lar issue, the best piece I’ve read is Tom Evslin’s, who’s been in the tele­com busi­ness for a long time and under­stands that this is not a rein­ven­tion of the phone as Apple decided to go with the most old fash­ioned approach to the mar­ket with a car­rier lock-in. I sus­pect that the lock-in will only exist in the US and there will be a sec­ondary mar­ket for peo­ple in the US who want to get unlocked phones.

    On Mac Inte­gra­tion (as per Mike), I’m actu­ally excited about that piece. The Miss­ing Sync has been a great piece of soft­ware in terms of sync­ing with my Treo but there’s still a few gaps in it here and there. I’m keep­ing my fin­gers crossed that the inte­gra­tion between mac and iphone will be as good as the one bew­teen mac and ipod.

  36. 36Vaughn — January 10, 2007 at 11:12 am

    Just a few obser­va­tions from what lit­tle I know about phones:

    Note: Images are linked from the Engad­get keynote arti­cle at http://www.engadget.com/2007/01/09/the-apple-iphone/ and they have plenty more.

    BATTERY No one is proof-positive about the bat­tery removal (as I heard it, the units are under glass on the show floor; for good rea­son!), but a side view (back shots are nonex­is­tent so far) show a black-colored panel near the bot­tom, sug­gest­ing a bat­tery bay (I cant jus­tify it oth­er­wise (SIM is else­where on the side), cer­tainly not as a design ele­ment), to wit:

    Engad­get:
    http://www.blogsmithmedia.com/www.engadget.com/media/2007/01/apple-iphone-official-1.jpg

    OS MATTERS Por­talPlayer doesnt pro­vide the OS, it is loaded off of HD/Firmware, not hard­wired in the PP/ARM pack­age, AFAIK. In any case it was a PP OS devel­oped by an out­fit named Pixo, built to Apple’s specs orig­i­nally for the 1Gen/5Gb iPod and later moved in-house, as I under­stand it. (Pixo was acquired by Sun; but no word if the iPod OS was part of the deal… search for ‘Note on Pixo’ here:

    http://www.applelegal.com/other_comments.php?id=201_0_7_0_C

    In any case, OS X is all Apple née Next. I doubt this is run­ning a dual-core ARM like the iPods… this could very well be the appli­ca­tion behind Job’s perfomance-per-watt rea­son­ing for the Intel tran­si­tion roadmap. I expect dev info includ­ing tar­get archi­tec­ture to be released once dev inter­est is frothing-a-the-mouth (see next item).

    SYNCHING/DEVELOPMENT Will be pro­vided on the Mac and Win plat­forms by iTunes, but no doubt a slew of third party Linux and Win ‘con­duits’ will show up in no time flat, as well as, at very least, some method for shoe­horn­ing new wid­gets in there (although I sin­cerely doubt Apple is blind to the drool­ing hordes of devel­op­ers who are already think­ing of new apps for this device’s slick UI/form fac­tor ready to launch in the sum­mer)… this is as I see it… a platform.

    THUMBS Given the device size, I see no imped­i­ment what­so­ever for one-handed thumb­ing, judg­ing from the UI pics, the but­tons are either A) big to begin with (1st link below) or… B) images sug­gest that the prox­im­ity sen­sor GROWS the key near­est your fin­ger­tip.… bor­row­ing from the Mac OS X Dock’s Mag­ni­fi­ca­tion fea­ture which responds to a hov­er­ing mouse cursor ©.

    See Engad­get images:
    A) http://www.blogsmithmedia.com/www.engadget.com/media/2007/01/dsc_0194.jpg
    B) http://www.blogsmithmedia.com/www.engadget.com/media/2007/01/dsc_0199.jpg

    ArsTech­nica:
    C) http://arstechnica.com/reviews/1q00/macos-x-gui/macos-x-gui-6.html

    Know­ing Apple’s atten­tion to detail, big but­tons for func­tions likely to be used sight-unseen will likely fall repeat­edly in the same gen­eral area (one can already see that they also have pri­mary color cues that don’t demand scrutiny to aim at them).

    SAFARI As for the fella wax­ing poetic about the great browser on his Nokia E70… he unwit­tingly props Safari as Nokia is usings Apple’s Webkit (E70 uses S60 OS uses webkit, from some fast Googling). Nokia made a big to do about this a few months back.

    http://press.nokia.com/PR/200506/998214_5.html

    Typng this helped me under­stand some of the issues myself, thanks for reading!

    Vaughn

  37. 37links for 2007-01-10 — Michel Vuijlsteke's Weblog — January 10, 2007 at 1:17 pm

    […] The TNL.net weblog » The iPhone is here (tags: iphone apple mobile) […]

  38. 38Evan Donn — January 10, 2007 at 3:11 pm

    Com­plain­ing about the touch screen key­board is pretty short­sighted. You have to think of this in terms of the cur­rent iPod rather than cur­rent phones. The iPod acces­sories mar­ket is huge, and I’d expect it will be even big­ger for this phone — next year’s Mac­world will likely be dom­i­nated by iPhone acces­sory man­u­fac­tur­ers just as the past cou­ple years have been dom­i­nated by iPod accessories.

    So what kind of key­pad do you want? A side-slider? A case that flips open with the key­board on the inside of the cover? A one handed, wrist-worn wire­less key­board? A jacket with soft­keys on the sleeve? How about a split key­pad with rows of keys on either end of the phone in land­scape mode? Dual blue­tooth chord­ing boards with straps for your recum­bent han­dle­bars? How about no keys at all — maybe a direc­tional pad on one end and but­tons on the other, like a psp — but now it’ll have motion-sensing games like wii/ps3. How about a 2lb, 12″ widescreen thin­book with a dock for the iPhone where the track­pad would usu­ally be, with expanded stor­age and extended bat­tery life?

    It’s a com­puter — a plat­form. It’s not a phone. You’re not going to see the acces­sories I just described for any­thing from Nokia. A cou­ple sim­i­lar things are cur­rently out for Palm. But I can pretty much guar­an­tee you’ll see most — all — prob­a­bly many more — for the iPhone by this time next year.

  39. 39Gil — January 10, 2007 at 3:45 pm

    The one thing I see very few peo­ple com­ment­ing about is the fact that this phone is only able to use Edge, and not HSPDA. The Black­jack, which only costs $199, is able to use the higher speed data access (1.5 mbps ) of HSPDA, but the much more expen­sive iPhone, which appears to have much bet­ter multi-media fea­tures, is lim­ited to the 384kbps rate of Edge. It doesn’t make any sense. My Motorola Q, which only cost me $99 on Ver­i­zon, will run inter­net cir­cles around this thing.

  40. 40pwb — January 10, 2007 at 3:49 pm

    One ques­tion the talk time num­bers bring up is whether Apple can inte­grate a bat­tery capa­ble of pro­vid­ing hours of music along with hours of talk time.”

    There’s spec­u­la­tion that it actu­ally has two bat­ter­ies, one ded­i­cated to phone and one to every­thing else, so that your enter­tain­ment doesn’t drain your (crit­i­cal) phone bat­tery. Even though this is really just pro­tect­ing peo­ple from them­selves, I actu­ally think it’s a good move since it will min­i­mize dead bat­tery irritation.

  41. 41Adam — January 10, 2007 at 4:22 pm

    Does any­one know…will you be able to down­load music directly from the iPhone (via wi-fi)to your iTunes library. In essence, for­go­ing your Mac?

  42. 42iPhone jämfört med… | smidigt.se — January 10, 2007 at 4:45 pm

    […] …andra smart phones. […]

  43. 43Chris — January 10, 2007 at 4:54 pm

    I won­der if Cin­gu­lar will have some sort of deal on the iphone along with a con­tract. It seems it would be a good way to drag in a bunch of customers!

  44. 44AK — January 10, 2007 at 5:00 pm

    Kirby, I wouldn’t com­pare the iPhone to an actual, Mac com­puter. Sure, it does have impres­sive func­tion­al­ity BUT there’s no word yet on what kinds of appli­ca­tions it would sup­port (for exam­ple, could you open a Word doc­u­ment using the iPhone?) or why the phone is only EDGE. Cin­gu­lar has rolled out HSxPA in a num­ber of mar­kets so the phone really should have been designed for the faster 3G mar­ket instead of EDGE. Also, it doesn’t have push e-mail, which would be very irri­tat­ing if you used the e-mail func­tion full-time instead of using it as a com­ple­ment to a desktop/laptop. And, finally, I’m not sure that the $500-$700 price tag is going to be such a deter­rent — after all, the RAZR first debuted at $500…

  45. 45Henry — January 10, 2007 at 5:30 pm

    I believe by the time this iPhone’s actual intro­duc­tion rolls around, you will see Apple announce:
    1) addi­tional lower cost mod­els (to be avail­able some months later),
    2) addi­tional ser­vice providers (to be avail­able fol­low­ing the “exclu­sive” Cin­gu­lar period, and
    3) 3G

  46. 46Nelson's Weblog — January 10, 2007 at 7:24 pm

    I don’t get all the excite­ment over the iPhone. Well, I do get it: Apple Mar­ket­ing is very good at cre­at­ing hype and Apple does build good prod­ucts. But what’s so excit­ing about the iPhone? The best analy­sis I’ve seen so far is this com­par­i­son matrix

  47. 47Keep it clean. at DJR — January 10, 2007 at 7:56 pm

    […] So what is it that gives Apple this lumi­nous aura? Well, in addi­tion to its cre­ations’ great fea­tures, Apple is superbly branded: They bring us youth­ful, popular-enough-to-be-spoofed com­mer­cials (although some find them nasty). Oh and they inno­vate. But what I per­son­ally appre­ci­ate the most, which may not sur­prise some of you, is Apple’s […]

  48. 48Vaughn — January 10, 2007 at 8:44 pm

    Henry:

    I agree totally, more than a few times, Apple has bumped the specs even before a prod­uct ships (’98 iMac modems: spec’d at 33.6k shipped 56k, 2002-ish all Pow­er­macs bumped to dual proces­sor with no price changes… 2006 Mac mini silent upgrades.. Mac­book Pros, announced as 1.67/1.83Ghz shipped 1.83/2.0/2.16Ghz. Cur­rent C2D mod­els billed as 802.11b/g, actu­ally b/g/n with the enabling dri­ver deliv­ered gratis yesterday.

    Any­ways, how many times has a cin­gu­lar exclu­sive been lim­ited to a model or color? Apple can ship a dif­fer­ent model tai­lored to a dif­fer­ent car­rier and the iPhone we saw yes­ter­day is still Cingular/ATTs baby. Cer­tainly some­thing tech/cost/cingularwise pre­cluded 3G… cer­tainly this impor­tant first foray would have been triply-clobbered had 3G meant abysmal bat­tery life.

    Every other man­u­fac­turer pound­ing out myr­iad vari­a­tions hand over fist can afford to make some lack­lus­ter trade­offs to appease every­one, Apple can­not afford to, even if it mean that first iPhone wont be yourPhone.

    Com­ing full cir­cle, theres a lot about the iPhone that is not yet known; which may tie in with what has been admit­tedly with­held about Mac OS X Leop­ard. Under­promise, then overdeliver.

    In regards to one ques­tion posted– it seems pretty cer­tain that you can­not pur­chase music with­out a host at, uh… T minus 6 months… dont be sur­prised if thats ham­mered out before then… again, you might want to com­pare Apple vs Car­ri­ers in the same light as Apple vs Labels and under­stand why one must tread lightly one has some num­bers to wield, eh? Get­ting a US major to deal with a hard­ware man­u­fac­turer on a eye to eye basis is a COUP. This will rip­ple out to other hand­sets and car­ri­ers and who will we have to thank?

    Vaughn

    P.S. Again NOT know­ing a dang thing about phone hard­ware, ive always won­dered why the radio por­tion couldnt be stan­dard­ized as say, a PC Card (or Express­Card, CF, what­ever is fea­si­ble) so you could swap out CDMA, GSM with just a lit­tle abstrac­tion layer in between… Bleh, answered my own ques­tion… would make it insanely easy for third par­ties to profit at the expense of HW mak­ers and carriers.

  49. 49Ronald J Riley — January 10, 2007 at 9:19 pm

    This is funny, Apple is pirat­ing the trade­mark of Cisco, and both are mem­bers of the Coali­tion for Patent Piracy, oth­er­wise known as the Coali­tion for Patent Fair­ness. Cisco is a found­ing mem­ber of the Coali­tion for Patent Piracy. Honor among *******.

    ====

    The Pro­fes­sional Inven­tors Alliance USA was cre­ated more than a decade ago to pro­tect Amer­i­can inven­tion and encour­age inno­va­tion. Amer­i­can inven­tors saw a need to track con­gres­sional leg­is­la­tion and fed­eral pol­icy that impacts inde­pen­dent inven­tors, small and medium-sized busi­nesses and col­leges and uni­ver­si­ties. The Alliance is the pre­mière orga­ni­za­tion in the nation, pro­vid­ing inde­pen­dent inven­tors a united voice in order to improve pub­lic policy.

    The Alliance pro­vides leg­isla­tive coun­sel, con­gres­sional updates and strat­egy devel­op­ment to its mem­bers through a num­ber of vehi­cles. Addi­tion­ally, through its speaker’s bureau, Alliance mem­bers have an oppor­tu­nity to pro­vide expert opin­ion to many of the nation’s top-tier busi­ness, tech­nol­ogy and main­stream media orga­ni­za­tions. Over the years its mem­bers have tes­ti­fied before Con­gress, offered coun­sel to key Sen­ate and House com­mit­tee mem­bers, and suc­cess­fully pushed leg­is­la­tion to pro­tect America’s inde­pen­dent inventors.

    Since its incep­tion, the Alliance has grown into one of the most vocal advo­cates for America’s patent system.

    Exam­ples of areas of our exper­tise include David Vs. Goliath patent lit­i­ga­tion, patent reform, and we have a unique view of the com­pa­nies com­pris­ing the “Coali­tion for Patent Piracy”.
    Ronald J. Riley,

    Pres­i­dent — http://www.PIAUSA.org — RJR at PIAUSA.org
    Exec­u­tive Direc­tor — http://www.InventorEd.org — RJR at InvEd.org
    Direct (202) 318‑1595 — 9 am to 9 pm EST.

  50. 50Joachim — January 11, 2007 at 9:47 am

    Hmmmm.….

    A lot of inter­est­ing read­ing. What I se is a lot of comap­ing it prod­ucts on the mar­ket that are some­thing else — phones with ad-ons that do not work well. This is a new beast in the mar­ket. I will get one as fast as pos­si­ble when they get to Europe. I used my SE m600i for cou­ple of months now. I got it bea­cause of the fea­ture set match­ing my needs as well as a nice form­fac­tor. But the OS is C R A P. Unlog­i­cal, slow, looks awk­ward etc. etc. It is even worse than it was on the P910i that I had before. I payed for a downgrade:-(

    Regards,

    Joche

  51. 51Bill — January 11, 2007 at 11:20 am

    I sus­pect it includes only the slower EDGE in order to keep down the monthly fee.

    True broad­band speed over cel­lu­lar usu­ally requires add-on data plans with hefty monthly fees (e.g. $60 w/ a voice plan, $80 w/o for Ver­i­zon EVDO)

    This way you pay one fee but are stuck with speeds about 2x-3x dialup (when away from Wi-Fi networks)

    So if you’re used to broad­band inter­net, you won’t be using the iPhone for tra­di­tional web surf­ing, but it will be fine for email and WAP sites via EDGE.

  52. 52Medley — January 11, 2007 at 1:33 pm

    So, as you might have heard, Apple intro­duced an iPhone ear­lier this week. More infor­ma­tion about what it can do is in this live-blogging of Steve Jobs’ keynote or at the Apple site. A com­par­i­son to other smart­phones is avail­able here. I have really mixed reac­tions to this gad­get (even apart from the fact that Cisco is suing Apple over the name, which doesn’t bode well for how well-thought-through Apple’s plans are with this product).

  53. 53Robert NIcholson — January 11, 2007 at 12:38 pm

    Apple missed an oppor­tu­nity here to deliv­ery audio/video chat over Wifi. Clearly Cin­gu­lar wouldn’t like it but their 3g net­work doesn’t even sup­port video call­ing. Apple had an oppor­tu­nity put a smart isight in the phone and give peo­ple an VoIP expe­ri­ence unseen today when using wifi con­nec­tions but instead have pan­dered to Cin­gu­lar. This phone isn’t going to sell very well out­side the US where cus­tomers expect 3g like fea­tures today not tomorrow.

  54. 54Robert Sox — January 11, 2007 at 12:39 pm

    You really need to com­pare this to the O2 line of phones, these are all dumbphones

    http://www.gsmarena.com/o2-phones-30.php

  55. 55Circa CFD — January 11, 2007 at 5:28 pm

    Belle com­para­i­son des offres concurrentes.

  56. 56Isidore — January 11, 2007 at 5:10 pm

    This is a phone for Amer­ica. The US has a seri­ously dis­func­tional mobile phone mar­ket and this shows in this prod­uct. The inter­face is great unless of course you want to write emails or send texts– the palm like hand­writ­ing recog­ni­tion of the sony eric­s­son smart phones is surely faster than hunt and peck, whether on a tra­di­tional key­pad or a vir­tual one. And as for no 3G speed, it just won’t hack it in Europe for web brows­ing. But the basic con­cept is great– the next gen­er­a­tion should be a real contender.

  57. 57Heleen — January 12, 2007 at 4:20 am

    I;m in Europe where we text a lot. I would not move to a touch pad screen because I can text with teh phone in my pocket by feel­ing the keys. I would’t be able to do that with the iPhone. I have a Nokia N70 which works won­ders as a per­sonal phone (text/camera) and a busi­ness phone (email/browsing). And for a frac­tion of the cost.

    Also I’d be wor­ried about scratch­ing the big screen. Obvi­souly Steve doesn’t keep his in a handbag!

  58. 58Ramses — January 14, 2007 at 2:59 pm

    One pos­si­ble rea­son for the lack of 3G is that Apple doesn’t own any of the patents required to build and sell prod­ucts that adhere to the 3G stan­dards. Nokia, Motorola, Eric­s­son and Qual­comm own the patents and ahare them through a pool, where they pay only small net pay­ments to each other.

    One of the key rea­sons Sony paired with Eric­s­son in the phone busi­ness was this very rea­son. I don’t know the specifics any arrange­ments Apple may have, but I’d assume that the same logic applies here that applied at Sony: if Apple added 3G to the iPhone it would have to hand over around 10% of the sell­ing price for each unit to Nokia, Motorola & co. This applies to EDGE too, by the way — Apple is going to pay roy­al­ties to the estab­lished vendors.

    Tak­ing the N95 as an exam­ple, it’s data rate is around ten times faster than the iPhone owing to HSDPA, which comes in handy when down­load­ing of streaming.

  59. 59Tom B — January 15, 2007 at 10:09 am

    The fact that 3 of your 6 exam­ple run Win­dows CE demon­strates the exe­crable, sorry state of the cur­rent “smart” phone mar­ket­place. I encour­age peo­ple to watch the iPhone seg­ment of Steve Job’s keynote– it’s a riv­et­ing demo. These babies look pretty amaz­ing. I bet they WILL fol­low it up with the first practical/desirable UPMC.

  60. 60E-Scribe News — January 16, 2007 at 9:27 pm

    [IMG iphone] In case you missed it, Apple has a new prod­uct. You can’t, you know, buy it or any­thing just yet — that’ll be about six months. And $500, please. While you wait you can com­pare it to the com­pe­ti­tion. They claim that it runs OS X. Hm. I can imag­ine there’s a BSD ker­nel (run­ning on what proces­sor I don’t know), Quick­Time, WebKit… but really, how much of the stuff in the stan­dard OS X archi­tec­ture diagram

  61. 61Utterly Boring - Surfing The Web So You Don't Have To — January 17, 2007 at 7:41 am

    Google phone (or a phone that can run all those cool Google apps). At the very least, if I ever lose my phone, Google will help me find it. Updated on 1/11: A few more links for ya:Steve Woz­niak on the iPhonei­Phone ver­sus other smart phonesCard­board iPhone to var­i­ous iPods, mobile phones, etc…Cisco Sues Apple over iPhone trade­mark (com­pare the products)20 Unan­swered ques­tions about the iPhoneIt’d be cool if this was possible.Kottke has a great roundup of links

  62. 62Transparent Agenda — January 22, 2007 at 1:53 am

    have an iphone knock­off out before the iPhone was announced. The LG KE850 looks very sim­i­lar. See a video here Videos worth watch­ing CBS News Video Demo SNL skit about the iPhone WSJ Video Conan O’Brien iPhone com­mer­cial Com­par­i­son of the iPhone and other smart phones Haven’t seen the Keynote yet? If you at all inter­ested in Apple TV or the iPhone you should. Get Mac­World keynote address via itunes Peo­ple think­ing there is a con­spir­acy the­ory because Steve had a wire attached to his phone dur­ing the keynote.

  63. 63Welcome to TNL.net — February 4, 2007 at 2:29 am

    of the Apple iPhone, we can now finally assess that new prod­uct and I have to say, color me impressed. The com­pany has man­aged to over­come a lot of the prob­lems sur­round­ing exist­ing mobile phones and cre­ated a device that is close to […] 49 Com­ments — in Apple

  64. 64iTRIXX — April 10, 2007 at 9:01 am

    […] zou de multi-touch-displays maken. En zal LG de iPhone in elkaar zetten? De iPhone wordt veel vergeleken met de zoge­naamde smart­phones, ondanks dat hij door Apple hele­maal niet als zodanig gepro­fileerd wordt. Qua prijs echter, zou je […]

  65. 65Of Interest — June 12, 2007 at 11:21 am

    But all this is really besides the point. In order to see what is hap­pen­ing, one must start think­ing about why would Apple think about a new browser today. The first pop­u­lar line is that it works as a good envi­ron­ment for devel­op­ing appli­ca­tions for the iPhone, now that Steve Jobs has stated that this would be the only way devel­op­ers can cur­rently develop for that new device. GigaOm believes that AJAX will change the way mobile devices appli­ca­tions are developed

  66. 66iPhone 2: More than meets the eye — June 11, 2008 at 10:01 pm

    […] has been much writ­ten about Steve Jobs’ keynote on Mon­day, intro­duc­ing a new ver­sion of the iPhone, a rebranded ver­sion of .mac, and a new ver­sion of the OSX Oper­at­ing Sys­tem. How­ever, amid all the […]

  67. 67Safari: Apple’s New Platform? — October 23, 2008 at 10:19 am

    […] first pop­u­lar line is that it works as a good envi­ron­ment for devel­op­ing appli­ca­tions for the iPhone, now that Steve Jobs has stated that this would be the only way devel­op­ers can cur­rently develop […]

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