It’s time for a new electronic warfare organization.
Over the last few months, I’ve been trying to get a better understanding of what is happening with the concept of virtual worlds. Let me go into more details as to why I think this phenomenon has some real potentials. In this first entry in a series, I will explore the economic activity surrounding this phenomenon. Size of the market When talking about virtual worlds, I am focusing on the new space created by the gaming industry that allows to create online avatars and interact with other players in a fully immersive environment. From an economic standpoint, estimates range from around 100 millions to a high of US$1.5 billion a year. These are not insignificant numbers and they point to an emerging phenomenon and potentially the rise a new industry, with its own set of marketplaces, gathers, owners, creators, and marketers. Marketplaces To understand virtual worlds marketplace, one must first understand what si going on in those virtual worlds. When a player sets up an account, he’s given a basic set of skills. As he or she progresses and interacts with the virtual world and its denizens, the player gains more and more skills and goods. However, this type of…Read More
Some people will say that the black-out was no big deal and for most, it wasn’t but it belied a number of critical issues. Today, less than 24 hours after our electricity was restored (for the record, 28th street between Lexington and 3rd Avenue got its electricity back on Friday at 9:45pm), I am thinking about some of the scenes I witnessed in this historical event. First of all, I was impressed by how cool and collected everyone was. While there are many recollections of the black-out here’s mine. (granted, I’m posting this late but I just finished making sure that everyone was OK on this end and replugging and generally digging under from the madness of the past few days). Thursday was a regular day at the office… until about 4pm. At a few minutes ’til 4pm, something happened to the lights in our building. I was looking at my computer screen and noticed a slight dim. As I was wondering whether this was due to lack of coffee or a sugar low, or just general dizziness due to too many hours staring at the screen, the lights went out for a few seconds, and every computers went dead.…Read More