Why Netflix getting into the content production game is a very big deal.
Jeff Jarvis says that scale doesn’t scale. Fred Wilson follows up by talking about the new scale. While I agree that new markets can be born out of aggregation, I disagree with the concept of scale not scaling. The problem is one of, well, scale. Let’s say that I want to make a movie that will rival Star Wars in terms of special effects and will have a plot that will take the story all over the world. So I can look at the aggregated model to make that movie. I’ll put the word out on my site and, hopefully, people will contribute money and/or services. Granted, this process will take time as I’m not a movie insider and have no proven track record in terms of making movies. So, I now have to limit my ambition and make a short demo. I do that and it’s good enough to convince some people but not good enough to convince enough people to raise the funds. Let’s assume, for argument’s sake that I manage to aggregate 10,000 people and they are all willing to chip in $100 towards making the giant movie. That’s really great, I now have a fund of…Read More
Like many in the blogosphere, I’m heading to Boston this weekend for BloggerCon. My posts on the site have been light because I’ve been spending more time reading and thinking about how I would contribute. While I do plan to take advantage of a 3 hour trip on the Acela to work on a longer entry, I have a few thoughts that I wanted to outline now. The conference program is fascinating and has forced me to think about which session I wanted to attend. It’s a hard choice when all of them seem so interesting. For example, how do you decide between going to the “Vision from Users” and the “What is Journalism?” session. And that’s just for the first hour. I’ve decided that the longer entry I do tonight will somewhat dictate which sessions I’ll attend based on what came out. The rough outline of my entry will focus on blogs and/as business. Jeff Jarvis has created an interesting wiki on the very subject. It sparked a lot of thought that I now need to commit to a long entry. For example, what are the difference between blogging and other types of content publishing? Is there an impact…Read More