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Posts Tagged Marketing

Marketers and Makers

20th
2010
0

Five tales about two world show how we rely on two equally impor­tant groups of peo­ple: mar­keters and makers

6 Stages of Cultural Impact

16th
2010
14

Mea­sur­ing the cul­tural impact of a cor­po­ra­tion in 6 easy steps.

Impressive customer service

24th
2003
0

I just received a call on my cell phone from T-mobile and was extremely impressed with their cus­tomer ser­vice. Over the past few weeks, I’ve noticed that the level of service […]

Blog, Internet, and Marketing

7th
2003
0

For the past week, I’ve been post­ing a fair amount about the rag­ing cow and about estab­lish­ing trust in a mar­ket where mar­keters are try­ing to get in side by side with […]

A declaration of bloggerdom

4th
2003
0

Ed sug­gested in a Metafil­ter thread that we come up with a blog­ging vow of chastity sim­i­lar to the one Dogme film-makers did in 1995. Here’s my stab at a first draft of this: […]

astroblogs

4th
2003
0

The rag­ing­cow blog got me think­ing about the con­cept of Astro­turf blogs (I would call them astroblogs). A lot of peo­ple are say­ing that a blog like rag­ing­cow can’t work and yet, […]

Marketer, Marketer, where have you been?

3rd
2003
0

There is much dis­cus­sion about Rag­ing­Cow, a new site cre­ated to mar­ket a new Dr. Pep­per soft drink. The funny thing is that some say it won’t work but the site is […]

Succesful Web Content

28th
1999
0

Cre­at­ing suc­cess­ful con­tent sites is easy. Here’s how.