media model

Tomorrow’s agenda for BloggerCon calls for a discussion of blog and journalism. Over the past few weeks, I’ve been reading what other people had to say, synthesizing it in my own head and trying to figure out what it all meant. From there, I came to a couple of conclusions: Blogs are not journalism Journalism happens on blogs Blogs are the single biggest threat to the online publishing industry and the print publishing industry. Blogs are the single largest opportunity to the online publishing industry and could represent a big opportunity for the print industry. I know it sounds like 2 sets of contradictory statements but I’m really not hedging my bets here. What is happening is that blogs are representing such a radical shift in online publishing that what the response is from journalists and other content publishers will either increase or decrease the impact of the blogging phenomenon. What is happening is not so much a revolution as a continuing evolution of the trends started with the rise of the commercial Internet. Looking back, looking forward Let’s first take a step back in order to better understand the blogging phenomenon. They year is 1994. At that point, the…