Where does Microsoft want to go today?
The recent fights of the music industry remind me a lot about the early days of the personal computer industry. While I was still a kid then, it seems the software industry went through a similar experience in terms of trying to figure out how to deal with piracy. In this entry, I examine what I consider to be the four stages of dealing with piracy of digital assets. I believe that any industry that is seeing a move of their intellectual assets to a digital medium will go through four basic stages: ignorance, panic, protection and litigation, quiet acceptance. This was the case with software in the 80s and 90s, is currently the case with music, and will soon be the case with movies. I suspect that other industries like the professional photography market are facing similar issues currently or have in the past. Stage 1: Ignorance During this stage, an industry ignores the problem, either because it is seen as the domain of fringe elements or doesn’t seem like it could possibly have a huge impact. Consider this the ostrich strategy. Executives downplay the importance of a new culture (software crackers in the 80s, file-sharing in the mid-90s)…Read More
I was recently speaking at a conference called Escandinavia 2000, which covered the state of the Internet in Scandinavia. During that conference, I had a chance to speak to a number of people about the state of wireless in the Scandinavian countries. Here’s what I’ve learned and how it can help those of you who are working in the wireless space in the United States. The Hybrid World Lives! Many of you may remember the February 10th issue about Hybrid Computing. While talking with Birger Steen, CEO of Scandinavia Online, I discovered that the concept is not that far off the market. It is his contention that WAP-enabled phones are largely a pain in the back when it comes to interface. Having to key in every letter on the small phone keyboard is far from the easiest thing in the world. As a result, Scandinavia Online has developed a set of services that allows users of their portal jump on their site and configure their WAP view on the web. From his point of view, this is the best service he can offer now to wireless users. The point was reiterated by a few people around the conference that told…Read More